Julien MAHE

Creative Technologist

jumahe

Augmented Reality Magnet prototype

How to easily transform a fridge door into a playing field?

Augmented Reality Magnet prototype

DESCRIPTION

Prototype development of an augmented fridge magnet. The product is a yoghurt especially targeted on active moms who "needs tranquility and pleasure moments while enjoying the product". The magnet, combined to a dedicated smartphone app, act as a product reminder directly sticked to the fridge door and, as an Augmented Reality target for the app (which would offer several AR content and games) to "keep the kids away" during those pleasure moments.

KEY POINTS

Client: Yoplait (Publicis Conseil)
Role: Creative Technologist
Informations:

Prototype developed for Android on Unity3D using the Vuforia AR library.

Views

  • Screen capture detail from the demo app.

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